ABOUT ME 👀
ChatGPT would say Daniela is a multilingual Global Executive Creative Director with over 20 years of experience in advertising. Having lived
and worked in Naples, Dublin, Detroit, Milan, Turin and Paris, she combines a global perspective with a deep understanding of cultural nuance. She believes that to create impactful campaigns that resonate globally, ideas must be deeply rooted in culture to ensure relevance and authenticity for diverse audiences. Throughout her career, Daniela has created award-winning work for brands including Heineken, Marvis,
Fiat, Barilla, Coca-Cola and Jeep. Her ability to bring together creative instinct, strategic thinking and cultural relevance has earned her more than 80 international awards, including Cannes Lions, Eurobest
and D&AD. At least, that is what ChatGPT says.
But you should never trust ChatGPT without checking for yourself.

EXPERIENCE 🚀
Global Executive Creative Director
November 2025 – Present | Paris, France
Global Creative Director
October 2023 – November 2025 | Paris, France
Global Associate Creative Director
October 2019 – October 2023 | Milan, Italy
Creative Director
March 2018 – October 2019 | Milan, Italy
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Client Creative Director
Turin, Italy / Detroit, USA
Senior Copywriter
Turin, Italy
Copywriter
2011 | Milan, Italy
Copywriter
2008 – 2011 | Milan, Italy